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Social Media Management

Q: How many companies use Social Media Management software these days?

Around the world in 2024, over 168,222 companies are currently using one or more Social Media Management software. Out of these, there are 111,324 companies using Social Media Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Social Media Management software space?

The top few companies that have the most significant market share in the Social Media Management space are Outbrain with 22.58% of market share, Hootsuite with 16.63% of market share, Marketo with 15.65% of market share. Check for other Social Media Management technologies market share here.

Q: What are the top industries that usually use Social Media Management softwares?

The top industries that use Social Media Management software are Marketing (6,719), Social Media (6,548), Digital Marketing (5,510).

Gain market share and customer base information about the top Social Media Management software. Check out our list of Social Media Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

151

Technologies Tracked

196659

Companies Tracked

Categories related to Social Media Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Social Media Management technologies in 2024

Over 196659 companies are using Social Media Management tools. Outbrain with 22.58% market share (44415 customers), Hootsuite with 16.63% market share (32699 customers), Marketo with 15.65% market share (30778 customers).

Technology

Market Share

Customers

Outbrain

22.58%

44415

Hootsuite

16.63%

32699

Marketo

15.65%

30778

Sprout Social

8.71%

17130

monday.com

7.78%

15295

Others

28.65%

56342

Social Media Management Customers by Employee Size

The majority of Social Media Management category falls in the company size of 0 - 9 employees (55934 companies), 20 - 49 employees (42328 companies), 100 - 249 employees (23551 companies).

Employee Size

Social Media Management Customers by Geography

Companies using Social Media Management technology software are majorly from the United States with 111324 (66.11%), United Kingdom with 17258 (10.25%), Canada with 9546 (5.67%) customers respectively.

Customers

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Social Media Management Customers by Industry

Top industries that use Social Media Management for Marketing (6719), Social Media (6548), Digital Marketing (5510).

Customers

Market Share for Top Social Media Management Technologies

Analyze the market share of popular Social Media Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(%)
1	Outbrain	44415	22.58
2	Hootsuite	32699	16.63
3	Marketo	30778	15.65
4	Sprout Social	17130	8.71
5	monday.com	15295	7.78
6	Shareaholic	10917	5.55
7	Tailwind	8026	4.08
8	Blog2Social	4767	2.42
9	Buffer	4755	2.42
10	Meltwater	4189	2.13
11	Sprinklr	2919	1.48
12	Zoho Social	2670	1.36
13	TweetDeck	2586	1.31
14	Salesforce Community Cloud	1791	0.91
15	CrowdRiff	1493	0.76
16	GetSocial	1378	0.70
17	Paladin	959	0.49
18	Sendible	689	0.35
19	Socialbakers	666	0.34
20	Planoly	662	0.34
21	Salesforce Social Studio	625	0.32
22	Loomly	621	0.32
23	Agorapulse	578	0.29
24	ContentStudio	516	0.26
25	ResPage	457	0.23
26	Falcon.io	316	0.16
27	Coosto	307	0.16
28	SOCi	242	0.12
29	Onlim	207	0.11
30	Oktopost	196	0.10
31	Acquisio	187	0.10
32	NUVI	184	0.09
33	Main Street Hub	180	0.09
34	Dash Hudson	176	0.09
35	Crowdfire	168	0.09
36	SocialReport	162	0.08
37	Tweriod	145	0.07
38	HeyOrca	114	0.06
39	eClincher	103	0.05
40	Sked Social	95	0.05
41	SocialBee	90	0.05
42	Sociality.io	90	0.05
43	BoomSonar	88	0.04
44	MeetEdgar	88	0.04
45	Spokal	82	0.04
46	Planable	78	0.04
47	Everypost	73	0.04
48	Postfity	67	0.03
49	Tweepi	65	0.03
50	Modern	63	0.03
51	Jamespot	61	0.03
52	Oracle Social Cloud	56	0.03
53	Narrow	56	0.03
54	SocialChamp	54	0.03
55	Publer	53	0.03
56	PostPickr	46	0.02
57	ManageFlitter	45	0.02
58	TweetAdder	44	0.02
59	Kontentino	43	0.02
60	MailClark	43	0.02
61	Facebook Pages Manager	42	0.02
62	myPresences	40	0.02
63	Mediatoolkit	37	0.02
64	SmarterQueue	36	0.02
65	Crowdynews	34	0.02
66	GroupTweet	33	0.02
67	Sociallymap	28	0.01
68	Socialware	27	0.01
69	Swat.io	26	0.01
70	Qwaya	25	0.01
71	Picodash	22	0.01
72	Symphony Tools	19	0.01
73	spiral16	19	0.01
74	Naytev	18	0.01
75	Clickable	18	0.01
76	Fanbooster	18	0.01
77	Pluggio	17	0.01
78	SoAmpli	17	0.01
79	Statusbrew	16	0.01
80	nTuitive.social	16	0.01
81	Socioh	16	0.01
82	GroSocial	15	0.01
83	OnlyWire	15	0.01
84	CrowdControlHQ	14	0.01
85	ShareKit.io	14	0.01
86	Nexgate	14	0.01
87	Hopper	13	0.01
88	Stacker	13	0.01
89	Commun.it	13	0.01
90	Lightful	13	0.01
91	Retortal	13	0.01
92	PublBox	12	0.01
93	Autogrammer	12	0.01
94	Rallio	12	0.01
95	MavSocial	11	0.01
96	Meshfire	11	0.01
97	FollowUs.com	11	0.01
98	oneQube	11	0.01
99	Engage121	10	0.01
100	Repost	10	0.01
101	SocialMotus	10	0.01
102	Hopper HQ	10	0.01
103	Yala	9	0.00
104	SocialWeaver	9	0.00
105	SocialSignIn	9	0.00
106	SocialHub	9	0.00
107	SocialVolt	9	0.00
108	SMhack	8	0.00
109	Social High Rise	8	0.00
110	Over-Graph	8	0.00
111	BrandMaxima	8	0.00
112	Buzzlogix	7	0.00
113	RecurPost	7	0.00
114	ATOMIZED	6	0.00
115	SocialXpand	6	0.00
116	SocialDog	6	0.00
117	Plumlytics	6	0.00
118	Rivuu	6	0.00
119	Digital Roots	6	0.00
120	Denim Social	6	0.00
121	Ladderr	5	0.00
122	Hypegrowth	5	0.00
123	Social Elephants	5	0.00
124	DigitaleBox	5	0.00
125	DrumUp	4	0.00
126	Simplify360	4	0.00
127	Tagplay	4	0.00
128	Swift Social	4	0.00
129	Pagelanes	4	0.00
130	Sociota	4	0.00
131	Oraquo	4	0.00
132	Avaya Social Media Manager	4	0.00
133	Postblazer	3	0.00
134	Reachpod	3	0.00
135	Socialwally	3	0.00
136	ReQueue	3	0.00
137	HubNami	3	0.00
138	GAIN	3	0.00
139	Soshlr	3	0.00
140	Stack Accomplice	2	0.00
141	Growth Champ	2	0.00
142	Tweeps.co	2	0.00
143	Curaite	2	0.00
144	webZunder	2	0.00
145	Smintly	2	0.00
146	Social.iQ	2	0.00
147	Qweboo	2	0.00
148	Socialomm	2	0.00
149	SocialPano	2	0.00
150	OctopuSocial	2	0.00
151	Nuvi Publish	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Social Media Management software market leaders?

Top leaders in the category for Social Media Management software are Outbrain, Hootsuite, Marketo. Here, you can view a full list of Social Media Management tools in the market.