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Online Marketing

Q: How many companies use Online Marketing software these days?

Around the world in 2024, over 1,326,596 companies are currently using one or more Online Marketing software. Out of these, there are 785,048 companies using Online Marketing tools that are originally from the United States.

Q: Which company has the most significant market share in the Online Marketing software space?

The top few companies that have the most significant market share in the Online Marketing space are MailChimp with 42.58% of market share, HubSpot Marketing Hub with 9.09% of market share, Klaviyo with 7.22% of market share. Check for other Online Marketing technologies market share here.

Q: What are the top industries that usually use Online Marketing softwares?

The top industries that use Online Marketing software are Marketing (22,522), Digital Marketing (16,051), Social Media (15,202).

Gain market share and customer base information about the top Online Marketing software. Check out our list of Online Marketing Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

161

Technologies Tracked

1590861

Companies Tracked

Categories related to Online Marketing

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Online Marketing technologies in 2024

Over 1590861 companies are using Online Marketing tools. MailChimp with 42.58% market share (677414 customers), HubSpot Marketing Hub with 9.09% market share (144595 customers), Klaviyo with 7.22% market share (114788 customers).

Technology

Market Share

Customers

MailChimp

42.58%

677414

HubSpot Marketing Hub

9.09%

144595

Klaviyo

7.22%

114788

Intercom

5.38%

85527

Adobe Marketing Cloud

4.66%

74103

Others

31.08%

494434

Online Marketing Customers by Employee Size

The majority of Online Marketing category falls in the company size of 0 - 9 employees (670813 companies), 20 - 49 employees (318973 companies), 10 - 19 employees (229176 companies).

Employee Size

Online Marketing Customers by Geography

Companies using Online Marketing technology software are majorly from the United States with 785048 (60.33%), United Kingdom with 142615 (10.96%), Canada with 81886 (6.29%) customers respectively.

Customers

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Online Marketing Customers by Industry

Top industries that use Online Marketing for Marketing (22522), Digital Marketing (16051), Social Media (15202).

Customers

Market Share for Top Online Marketing Technologies

Analyze the market share of popular Online Marketing technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(%)
1	MailChimp	677414	42.58
2	HubSpot Marketing Hub	144595	9.09
3	Klaviyo	114788	7.22
4	Intercom	85527	5.38
5	Adobe Marketing Cloud	74103	4.66
6	ActiveCampaign	56973	3.58
7	AdRoll	48771	3.07
8	MyTime	40083	2.52
9	Pardot	38599	2.43
10	Marketo	30778	1.93
11	MailerLite	28600	1.80
12	ComScore	25873	1.63
13	Vidyard	25862	1.63
14	MailMunch	23970	1.51
15	Drift	17103	1.08
16	Infusionsoft	16372	1.03
17	SharpSpring	15865	1.00
18	WordStream Advisor	11917	0.75
19	Drip	8307	0.52
20	GetResponse	7965	0.50
21	Ceros	6483	0.41
22	iContact Email Marketing	6113	0.38
23	Autopilot	5964	0.37
24	Wisepops	4732	0.30
25	Workfront	4583	0.29
26	Sleeknote	4549	0.29
27	Act-On	4402	0.28
28	Benchmark Email	4222	0.27
29	Omnisend	3891	0.24
30	Salesfusion	3302	0.21
31	Bizible	2819	0.18
32	Instapage	2553	0.16
33	Wishpond	2417	0.15
34	Marketing 360	2408	0.15
35	NiceJob	2394	0.15
36	Sailthru	2211	0.14
37	dotmailer	2144	0.13
38	Qzzr	2073	0.13
39	Moosend	1957	0.12
40	Exponea	1603	0.10
41	Compete	1602	0.10
42	iZooto	1409	0.09
43	Bronto Marketing Platform	1391	0.09
44	Campaigner	1362	0.09
45	ActiveDEMAND	1106	0.07
46	Iterable	1088	0.07
47	LeadFox	847	0.05
48	Hatchbuck	845	0.05
49	LeadLander	776	0.05
50	Appforma	742	0.05
51	LeadsRx	707	0.04
52	Upsales CRM	609	0.04
53	VisitorTrack	550	0.03
54	Sarbacane	547	0.03
55	Localytics	539	0.03
56	LeadSquared	507	0.03
57	Lead Liaison	503	0.03
58	Nextiva	469	0.03
59	ActiveTrail	468	0.03
60	eSputnik	430	0.03
61	Percolate	414	0.03
62	Envoke	400	0.03
63	bpm'online marketing	387	0.02
64	GreenRope	380	0.02
65	ContactPigeon	368	0.02
66	Web.com	365	0.02
67	Affise	358	0.02
68	Dealer.com	348	0.02
69	Pure360	343	0.02
70	Mautic	339	0.02
71	Newscred	331	0.02
72	OutboundEngine	331	0.02
73	ShippingEasy	285	0.02
74	Bannerflow	264	0.02
75	Blitz	257	0.02
76	Hitwise	254	0.02
77	Silverpop	246	0.02
78	Fresh Relevance	201	0.01
79	Wigzo	193	0.01
80	Delivra	192	0.01
81	Xtremepush	179	0.01
82	Carts Guru	158	0.01
83	SALESmanago Marketing Automation	150	0.01
84	Tenfold	144	0.01
85	BrandMaker	141	0.01
86	Wheel of Popups	117	0.01
87	eClincher	104	0.01
88	Optmyzr	100	0.01
89	Reachdesk	97	0.01
90	ActiveConversion	96	0.01
91	Personyze	95	0.01
92	GrooveJar	91	0.01
93	Mintigo	90	0.01
94	Yodle	89	0.01
95	Skyword	89	0.01
96	Voucherify	86	0.01
97	GoBig, Inc.	85	0.01
98	eTrigue	84	0.01
99	UserEngage	79	0.00
100	SnapApp	78	0.00
101	FunnelMaker	71	0.00
102	Mailigen	71	0.00
103	Mailify	69	0.00
104	Colibri SEO	57	0.00
105	ConnectAndSell	55	0.00
106	EverString	55	0.00
107	Net-Results	54	0.00
108	Colabo	53	0.00
109	atEvent	52	0.00
110	JangoMail	52	0.00
111	Genoo	50	0.00
112	Authoritas	49	0.00
113	Wired Plus	48	0.00
114	AgencyAnalytics	48	0.00
115	HitPath	45	0.00
116	Katabat	44	0.00
117	Zaius	43	0.00
118	SalesNexus	42	0.00
119	Digioh	42	0.00
120	Radius	41	0.00
121	Pyze	40	0.00
122	SalesSeek	40	0.00
123	Picreel	40	0.00
124	SimplyCast	39	0.00
125	MOBIT	38	0.00
126	SimilarWeb PRO	28	0.00
127	Qwaya	25	0.00
128	Kompyte	25	0.00
129	Kutenda	22	0.00
130	emfluence	21	0.00
131	LeadByte	21	0.00
132	Real Magnet	20	0.00
133	idomoo	19	0.00
134	Infer	18	0.00
135	Retainly	16	0.00
136	Evolvin Agency Software	16	0.00
137	EverThere	16	0.00
138	Pixability	15	0.00
139	SalesPanda	14	0.00
140	OptiMine	14	0.00
141	GleanView	13	0.00
142	PushAd	13	0.00
143	Propago	12	0.00
144	hubsell	11	0.00
145	Experiture	10	0.00
146	Direct Mail Manager	10	0.00
147	SutiCRM	9	0.00
148	Usermind	9	0.00
149	MoonMail	8	0.00
150	Geotoko	6	0.00
151	Lead Guerrilla	5	0.00
152	OpenBack	5	0.00
153	Pixelshop	5	0.00
154	Leadberry	4	0.00
155	LeadRocket	4	0.00
156	AD-Pure	4	0.00
157	Gold Lasso	4	0.00
158	WinningWare QuickLaunch	3	0.00
159	BuzzBoard	3	0.00
160	IdealPath	3	0.00
161	G2 Marketing Solutions	2	0.00