Marketing & Wholesale Services for B2B Insurance
Insurance
Wholesale services and AI-powered revenue intelligence platform to develop intelligent target account outreach and engagement for your sales and marketing campaigns.
See the Value 6sense Brings to Your Role
Uncover Businesses Searching for Insurance
Leverage a centralized platform built for a world where B2B clients want to be anonymous. Illuminate hidden buying signals to reach businesses in your select industries that are ready to switch providers or enroll in a new plan right now.
Target & Reach the
Best Accounts
Remove all the guesswork when developing your ideal customer profile. Leverage purpose-built AI models to understand which accounts to pursue and which decision makers matter most.
Generate More Client Cases For Your Firm
Drastically improve marketing performance with previously unknown online data provided by 6sense. Execute and scale campaigns to reach audiences throughout their buying journeys — and across all channels and devices.
Reveal In-Market Firms
& Broker-Dealers
Capture and match back anonymous buyer research to in-market accounts so you always know what’s happening with your patch. The days of getting into conversations late or missing them are over.
Prioritize Outreach
with Intent Data
Our proven intent data and predictive AI build fresh lists of prioritized accounts and contacts to target every day. It’s time to break up with endless lists of accounts and bogus contacts.
Boost Wholesalers' Productivity & Save Time
Drive more premium flows with unified account and buyer intelligence, available inside your CRM and other tools your wholesalers use every day.
Uncover Businesses Searching for Insurance
Leverage a centralized platform built for a world where B2B clients want to be anonymous. Illuminate hidden buying signals to reach businesses in your select industries that are ready to switch providers or enroll in a new plan right now.
Target & Reach the
Best Accounts
Remove all the guesswork when developing your ideal customer profile. Leverage purpose-built AI models to understand which accounts to pursue and which decision makers matter most.
Generate More Client Cases For Your Firm
Drastically improve marketing performance with previously unknown online data provided by 6sense. Execute and scale campaigns to reach audiences throughout their buying journeys — and across all channels and devices.
Reveal In-Market Firms
& Broker-Dealers
Capture and match back anonymous buyer research to in-market accounts so you always know what’s happening with your patch. The days of getting into conversations late or missing them are over.
Prioritize Outreach
with Intent Data
Our proven intent data and predictive AI build fresh lists of prioritized accounts and contacts to target every day. It’s time to break up with endless lists of accounts and bogus contacts.
Boost Wholesalers' Productivity & Save Time
Drive more premium flows with unified account and buyer intelligence, available inside your CRM and other tools your wholesalers use every day.
How Insurance Firms Leverage 6sense
6sense proactively identifies anonymous buying signals, like keyword research, across various users, devices, channels, to match them back to the companies they work for. From there, our AI predictions classify and prioritize the accounts most ready to buy.
6sense prioritizes and provides key contacts that your teams should be engaging with to win more business. Create seamless, personalized outreach to AI-prioritized contacts so your team is only spending time with clients ready for your solutions.
Explore Insurance Marketing Resources
Frequently Asked Questions
Account-Based Marketing (ABM) for Financial Services is a targeted approach that focuses on specific high-value clients or accounts. This is due to the B2B buying process involving more stakeholders than consumer services. It tailors marketing efforts to the holistic account’s unique needs, enhancing personalization and increasing the likelihood of conversion within B2B Financial Services. Check out the Account-Based Marketing Guidebook to learn more.
To create an insurance marketing strategy, identify your target audience or ideal customer profile (ICP), create content that resonates with your ICP(s), understand industry regulations, and use digital channels to reach your target accounts at the right time, and continually test and optimize your approaches.
Creating a marketing plan for insurance companies involves defining objectives, understanding your audience, selecting appropriate marketing channels, budgeting, scheduling campaigns, and measuring success through key performance indicators (KPIs).
See What 6sense Can Do
Looking for a custom demo? Our dedicated financial services team would be happy to assist you.
Learn how 6sense Revenue AI ™ drives revenue growth, improves customer experience, and aligns sales & marketing for the Financial Services industry. Embrace cutting-edge intelligence to gain a competitive edge and win more deals.