The Revenue Makers Podcast

Listen to Revenue Makers wherever you listen to podcasts:

There’s so much noise when it comes to marketing and sales strategies, and it can be hard to differentiate between the junk and what will actually drive impact. We’re here to help make sense of the nonsense.

Through conversations with other revenue leaders, we’re going to explore the projects and campaigns they’ve executed to drive their business forward.

Whether mundane or illogically ridiculous, we’ll share key insights as we break down how, and why, they were successful in making revenue.

Proudly brought to you by 6sense, let’s make sense of the strategies others have tried so you can be one step ahead of the rest.

Explore Revenue Makers:

Meet the Hosts:

Saima Rashid

SVP of Marketing & Revenue Analytics, 6sense

Saima Rashid has built and led multiple award-winning teams encompassing Marketing, Sales and Customer Success analytics. A hallmark of Saima’s 17-year career in analytics has been her ability to leverage performance insight to align functions and drive ever-stronger results including exponential year over year revenue growth and efficiency.

Adam Kaiser

VP of Brand & Growth Marketing, 6sense

Adam Kaiser has been in the B2B marketing game for over 20 years and has built marketing teams across multiple industries and segments, including compliance, adtech, and telecom. As a former 6sense customer, Adam has saw firsthand the amazing results 6sense Revenue AI has helped him and his teams achieve.

Meet the Speakers:

Kristi Faltorusso

Chief Customer Officer, Client Success

Faltorusso brings over a decade of experience in Customer Success leadership. As the VP of Customer Success, Kristi oversees the entire post-sales customer journey and customer experience, including leading the customer success, consulting, and support teams. Prior to joining ClientSuccess Kristi built, scaled and transformed Customer Success teams at organizations like IntelliShift, BetterCloud, Sisense and BrightEdge.

Casey Carey

Chief Marketing Officer, Quantive

As a technology executive, Casey loves the challenge of creating agile strategies that deliver out-sized results. Over the past 20-plus years, he has been on a passionate quest to become a better leader, focusing on creating connected, high-performing organizations that deliver business impact. This quest includes building and running teams across complex organizations, including executive leadership roles at DoubleClick, Google, Marketo, and Adobe.

Latané Conant

Chief Revenue Officer, 6sense

As CRO of 6sense, Latané is passionate about empowering marketing leaders with effective technology, predictive insights, and thought leadership so they can confidently lead their teams, company, and industry into the future. As a “recovering software sales woman” she is keenly focused on leveraging data to ensure marketing programs result in deals, not just leads. Prior to 6sense she was the CMO and a sales leader at Appirio.

Nicole Leffer

Chief Marketing Officer, AI Advisor

Nicole Leffer is a CMO AI Advisor and marketing strategist known for harnessing the power of AI to revolutionize marketing success. A pioneer in AI-driven marketing, Nicole has over two years of hands-on experience deploying AI across content, performance, demand generation, social media, product marketing, and more. Her passion for empowering marketing teams with cutting-edge AI skills and strategies has established her as a trusted collaborator for CEOs, CMOs, VPs, and marketing and GTM leaders.

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