• Marketing
    6sense Revenue AI™ for Marketing
    Who We Help

    CMO

    Unite your revenue team and drive strategy across the business.

    Demand Gen

    Focus on in-market accounts and take the guesswork out of demand gen.

    Digital

    Reach the people and accounts that matter to your business.

    How We Do It

    Account Identification

    Accurately match anonymous and known buyer behavior to accounts.

    Intent Data

    Uncover 3rd party buying signals at the keyword or topic level.

    Predictive Analytics

    AI-driven buying stage predictions align teams on the best time to engage.

    Data Enrichment

    Enrich accounts, leads, and contacts with accurate firmographic data.

    Smart Form Fill

    Autofill and shorten forms with automated, real-time form enrichment.

    Audience Building

    Create audiences for segmentation, activation, and analysis across channels.

    Advertising

    Reach target buyers with display, video, retargeting, and social ad campaigns.

    Conversational Email

    Leverage AI to craft personalized emails that qualify & convert accounts at scale.

    Orchestrations & Workflows

    Scale data operations with accurate engagement of accounts and contacts.

    6sense Revenue AI™
    for Marketing

    Uncover hidden demand to boost marketing impact and generate higher-quality pipeline.
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  • Sales
    6sense Revenue AI™ for Sales
    Who We Help

    CRO

    6sense gives sales leaders the intel they need to deliver on big revenue goals.

    Inside Sales

    When working hundreds of accounts, knowing where to prioritize is critical.

    RevOps

    Use clean, complete data and scalable processes.

    How We Do It

    Company & People Search

    B2B account and contact data with insights for when to engage prospects.

    Account Intelligence

    Arm reps with account insights in CRM & SEP for prioritization and personalization.

    Prioritization Dashboards

    Dashboards that help sellers uncover which accounts to engage and when.

    Chrome Extension

    Access Revenue AI insights directly from LinkedIn and other B2B websites.

    Predictive Analytics

    AI-driven buying stage predictions align teams on the best time to engage.

    Buyer Intent Data

    Uncover 3rd party buying signals at the keyword or topic level.

    Prospecting Workflows

    The insights sellers need in the tools they use, everyday.

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    Access FREE credits to unlock relevant contact info, and see our packages for teams of all sizes.
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    Solutions
    Industries

    Business Services

    Drive efficiency with a data-driven approach.

    Financial Services

    Acquire loyal customers with rich secure data.

    Manufacturing

    Modernize revenue creation with AI-driven data.

    Technology & Software

    Drive growth and boost customer adoption.

    Transportation & Logistics

    Boost conversions with targeted audiences.

    Data

    Our Data

    The most complete dataset for B2B.

    Data APIs

    Real-time enrichment and personalization anywhere.

    Data Packs

    Reduce manual processes to achieve database connectivity.

    Ecosystem

    Integrations

    Get the most out of your tech stack.

    Agency Partners

    Get support from our partners.

    Become a Partner

    Let's do more than just work together.

    Dive into 6sense Revenue AI™

    Reinvent the way your team creates, manages, and converts pipeline to revenue.

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    Short insights, designed to educate.

    In-Market Demand Report

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    Gartner ABM Magic Quadrant

    6sense Named a Leader in Gartner Magic Quadrant for ABM for the 3rd Year in a Row

    No email required to get a copy of this objective evaluation of the ABM vendors.

    Read the Report
  • Customers

    Customers

    Meet Our Customers

    See how companies like yours leverage 6sense to drive efficiency.

    Customer Stories

    Dive into the success and journeys of our customers .

    Customer Reviews

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    RevCity

    Connect with your peers, share successes, and learn about 6sense.

    Knowledge Base & Support

    Explore our help articles, product updates, and submit support tickets.

    Going 0 to Revenue: How 6sense Transformed ABM at Sandler in 6 Months

    Sandler needed a way to bring technologies together with in-depth data to understand the customer journey. 6sense was the answer.

    Read now
  • Company

    Company

    About 6sense

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    Dreamers and data nerds; Meet the leadership team behind 6sense.

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    Community

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Data Management
Guides

A Guide to Pre-Intent Data

Pre-intent data includes a wealth of data points that help you identify potential customers. Here’s how you can use this data to build demand, determine revenue potential, and guide GTM strategy.  

—
The 6sense Team
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Marketer examininng clues on a whiteboard

Chapters

Chapter 1

Introduction

Chapter 2

What is Pre-Intent Data?

Chapter 3

Sources of Pre-Intent Data

Chapter 4

The Stages of Pre-Intent Data

Chapter 5

How Pre-Intent Data Improves Your ICP

Chapter 6

Understanding and Segmenting Your Total Addressable Market

Chapter 7

Creating a Go-to-Market Strategy

Chapter 8

Conclusion