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Data Management Platform (DMP)

Q: How many companies use Data Management Platform (DMP) software these days?

Around the world in 2024, over 42,069 companies are currently using one or more Data Management Platform (DMP) software. Out of these, there are 17,660 companies using Data Management Platform (DMP) tools that are originally from the United States.

Q: Which company has the most significant market share in the Data Management Platform (DMP) software space?

The top few companies that have the most significant market share in the Data Management Platform (DMP) space are Adform with 21.27% of market share, IPInfoDB with 18.96% of market share, IPinfo.io with 9.46% of market share. Check for other Data Management Platform (DMP) technologies market share here.

Q: What are the top industries that usually use Data Management Platform (DMP) softwares?

The top industries that use Data Management Platform (DMP) software are Marketing (895), Digital Marketing (642), Advertising (642).

Gain market share and customer base information about the top Data Management Platform (DMP) software. Check out our list of Data Management Platform (DMP) Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

Technologies Tracked

45344

Companies Tracked

Categories related to Data Management Platform (DMP)

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Data Management Platform (DMP) technologies in 2024

Over 45344 companies are using Data Management Platform (DMP) tools. Adform with 21.27% market share (9646 customers), IPInfoDB with 18.96% market share (8598 customers), IPinfo.io with 9.46% market share (4289 customers).

Technology

Market Share

Customers

Adform

21.27%

9646

IPInfoDB

18.96%

8598

IPinfo.io

9.46%

4289

Sojern

7.94%

3599

Choozle

5.92%

2684

Others

36.45%

16528

Data Management Platform (DMP) Customers by Employee Size

The majority of Data Management Platform (DMP) category falls in the company size of 0 - 9 employees (11365 companies), 20 - 49 employees (9225 companies), 100 - 249 employees (5581 companies).

Employee Size

Data Management Platform (DMP) Customers by Geography

Companies using Data Management Platform (DMP) technology software are majorly from the United States with 17660 (52.66%), United Kingdom with 4239 (12.64%), Germany with 2957 (8.82%) customers respectively.

Customers

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Data Management Platform (DMP) Customers by Industry

Top industries that use Data Management Platform (DMP) for Marketing (895), Digital Marketing (642), Advertising (642).

Customers

Market Share for Top Data Management Platform (DMP) Technologies

Analyze the market share of popular Data Management Platform (DMP) technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(%)
1	Adform	9646	21.27
2	IPInfoDB	8598	18.96
3	IPinfo.io	4289	9.46
4	Sojern	3599	7.94
5	Choozle	2684	5.92
6	Oracle BlueKai	2538	5.60
7	Cxense	1785	3.94
8	The Trade Desk	1267	2.79
9	eXelate	1252	2.76
10	IBM System i	1116	2.46
11	Datorama	1089	2.40
12	Adobe Audience Manager	881	1.94
13	nugg.ad	572	1.26
14	Eulerian	560	1.24
15	ADEX	457	1.01
16	Media Innovation Group	384	0.85
17	Relay42	376	0.83
18	Veritas Enterprise Vault	359	0.79
19	Winshuttle	295	0.65
20	Amobee	249	0.55
21	SolarWinds SQL Sentry	246	0.54
22	Semarchy	243	0.54
23	1plusX	235	0.52
24	Argo	228	0.50
25	Cablato	216	0.48
26	Krux	190	0.42
27	Innovis	183	0.40
28	EnterpriseDB	178	0.39
29	Ansarada	119	0.26
30	LoopMe	109	0.24
31	Salesforce Audience Studio	108	0.24
32	Lotame Data Management Platform (DMP)	104	0.23
33	Monte Carlo	94	0.21
34	InterSystems IRIS	88	0.19
35	Global IDs	76	0.17
36	Epsilon	63	0.14
37	Permutive	56	0.12
38	Turn	53	0.12
39	IgnitionOne	52	0.11
40	DQ Global	48	0.11
41	LeadFerret	43	0.09
42	IBM System i Midrange Computing Server	42	0.09
43	Navegg	38	0.08
44	Enfos	38	0.08
45	AudienceScience	35	0.08
46	Omatic Software	34	0.07
47	Secoda	32	0.07
48	Oracle Datalogix	30	0.07
49	Digilant	26	0.06
50	Select Star	24	0.05
51	AdDaptive	23	0.05
52	MadHive	22	0.05
53	Channel Pilot	22	0.05
54	AdView	21	0.05
55	Oracle Data Cloud (Bluekai/Datalogix)	21	0.05
56	Vpon	19	0.04
57	Beaconinside Proximity DMP	16	0.04
58	AdTheorent	15	0.03
59	ShieldQ	11	0.02
60	V12 Launchpad Marketing Cloud	10	0.02
61	Insycle	10	0.02
62	RTB System	10	0.02
63	webMethods OneData	10	0.02
64	Put it Forward	9	0.02
65	Alex Solutions	9	0.02
66	MediaMath Data Management Platform	8	0.02
67	ADBERT	7	0.02
68	AcuityAds	7	0.02
69	Google Audience Center 360	7	0.02
70	ZAP BI	6	0.01
71	Datagres PerfAccel	5	0.01
72	Proclivity Media	5	0.01
73	Infectious Media	5	0.01
74	Knowledge Marketing	4	0.01
75	DigMyData	4	0.01
76	7suite	4	0.01
77	XOR Data Exchange	4	0.01
78	OnAudience	4	0.01
79	RadiumOne Activate	3	0.01
80	Neustar PlatformOne	3	0.01
81	OPC Expert	3	0.01
82	Acxiom Impact	2	0.00
83	Tail	2	0.00
84	performinc	2	0.00
85	Altrooz	2	0.00
86	MediaMath TerminalOne OS	2	0.00

FAQ

Find answers to the most often asked questions by users.

Who are the top Data Management Platform (DMP) software market leaders?

Top leaders in the category for Data Management Platform (DMP) software are Adform, IPInfoDB, IPinfo.io. Here, you can view a full list of Data Management Platform (DMP) tools in the market.