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Campaign Management

Q: How many companies use Campaign Management software these days?

Around the world in 2024, over 671,190 companies are currently using one or more Campaign Management software. Out of these, there are 447,679 companies using Campaign Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Campaign Management software space?

The top few companies that have the most significant market share in the Campaign Management space are HubSpot Marketing Hub with 16.57% of market share, Google Ads with 13.26% of market share, Adobe Marketing Cloud with 8.49% of market share. Check for other Campaign Management technologies market share here.

Q: What are the top industries that usually use Campaign Management softwares?

The top industries that use Campaign Management software are Marketing (20,170), Digital Marketing (19,618), Seo (16,665).

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

169

Technologies Tracked

872985

Companies Tracked

Categories related to Campaign Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Campaign Management technologies in 2024

Over 872985 companies are using Campaign Management tools. HubSpot Marketing Hub with 16.57% market share (144611 customers), Google Ads with 13.26% market share (115780 customers), Adobe Marketing Cloud with 8.49% market share (74141 customers).

Technology

Market Share

Customers

HubSpot Marketing Hub

16.57%

144611

Google Ads

13.26%

115780

Adobe Marketing Cloud

8.49%

74141

ActiveCampaign

6.53%

57008

Outbrain

5.08%

44382

Others

50.07%

437063

Campaign Management Customers by Employee Size

The majority of Campaign Management category falls in the company size of 0 - 9 employees (262090 companies), 20 - 49 employees (201881 companies), 10 - 19 employees (110739 companies).

Employee Size

Campaign Management Customers by Geography

Companies using Campaign Management technology software are majorly from the United States with 447679 (62.43%), United Kingdom with 69736 (9.72%), Canada with 39255 (5.47%) customers respectively.

Customers

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Campaign Management Customers by Industry

Top industries that use Campaign Management for Marketing (20170), Digital Marketing (19618), Seo (16665).

Customers

Market Share for Top Campaign Management Technologies

Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(%)
1	HubSpot Marketing Hub	144611	16.57
2	Google Ads	115780	13.26
3	Adobe Marketing Cloud	74141	8.49
4	ActiveCampaign	57008	6.53
5	Outbrain	44382	5.08
6	Segment	41430	4.75
7	Pardot	38593	4.42
8	Marketo	30765	3.52
9	MailerLite	28639	3.28
10	Campaign Monitor	27291	3.13
11	Asana	26709	3.06
12	Vidyard	25851	2.96
13	SEMrush	19649	2.25
14	Infusionsoft	16373	1.88
15	SharpSpring	15868	1.82
16	monday.com	15282	1.75
17	Salesforce Marketing Cloud	14429	1.65
18	AWeber	12104	1.39
19	WordStream Advisor	11916	1.36
20	Adobe Experience Manager	10097	1.16
21	dotdigital Engagement Cloud	8634	0.99
22	Autopilot	5961	0.68
23	Email It	5125	0.59
24	NationBuilder	4775	0.55
25	Wisepops	4728	0.54
26	Workfront	4585	0.53
27	VerticalResponse	4363	0.50
28	Meltwater	4188	0.48
29	Flipcause	3998	0.46
30	Second Street	3982	0.46
31	Salesfusion	3293	0.38
32	Quorum	3257	0.37
33	ONTRAPORT	3064	0.35
34	Bizible	2819	0.32
35	Choozle	2700	0.31
36	Instapage	2554	0.29
37	Marketing 360	2408	0.28
38	Adobe Campaign	2255	0.26
39	dotmailer	2163	0.25
40	LeadDyno	1656	0.19
41	Landingi	1448	0.17
42	iZooto	1411	0.16
43	Bronto Marketing Platform	1390	0.16
44	Campaigner	1371	0.16
45	TUNE Marketing Console	1329	0.15
46	LinkedIn Campaign Manager	1131	0.13
47	Iterable	1087	0.12
48	ReferralCandy	1034	0.12
49	Sizmek	886	0.10
50	Appforma	741	0.08
51	LeadsRx	708	0.08
52	Klipfolio	686	0.08
53	Netcore Smartech	584	0.07
54	Spredfast	581	0.07
55	Sarbacane	549	0.06
56	ActiveTrail	468	0.05
57	Adobe Enterprise	435	0.05
58	Percolate	416	0.05
59	Emma Email	405	0.05
60	Envoke	399	0.05
61	Unbxd	394	0.05
62	bpm'online marketing	387	0.04
63	Alterian	387	0.04
64	GreenRope	379	0.04
65	AppAnnie	379	0.04
66	Marin Software	368	0.04
67	Kapost	353	0.04
68	Totango	349	0.04
69	Maropost	290	0.03
70	ShippingEasy	287	0.03
71	Easypromos	284	0.03
72	CallFire	273	0.03
73	Bannerflow	264	0.03
74	Metadata.io	252	0.03
75	SmartFocus	222	0.03
76	InsightSquared	207	0.02
77	Acquisio	186	0.02
78	Adobe Media Optimizer	182	0.02
79	TapClicks	153	0.02
80	Folloze	149	0.02
81	ZeroBounce	139	0.02
82	Intellifluence	136	0.02
83	EtailPro	129	0.01
84	Kaboodle	103	0.01
85	Optmyzr	100	0.01
86	ActiveConversion	96	0.01
87	HCL Unica Campaign	96	0.01
88	Full Circle Response Management	92	0.01
89	Skyword	88	0.01
90	Talon.One	80	0.01
91	Refined Ads	77	0.01
92	SocialPilot	76	0.01
93	Mailify	70	0.01
94	Simplicity	70	0.01
95	Movio	69	0.01
96	Brierley CampaignWare	68	0.01
97	LeadMaster	66	0.01
98	InviteBox	63	0.01
99	OnlineSales.ai	61	0.01
100	ion interactive	55	0.01
101	Vouchery	55	0.01
102	Social Seeder	52	0.01
103	JangoMail	51	0.01
104	AdStage	46	0.01
105	HitPath	45	0.01
106	LimeLight CRM	45	0.01
107	Katabat	44	0.01
108	BlueWinston	44	0.01
109	Zaius	42	0.00
110	OptimizePress	39	0.00
111	SimplyCast	38	0.00
112	Aprimo Campaign	31	0.00
113	Referral SaaSquatch	26	0.00
114	Beevolve	26	0.00
115	LinkTrust	26	0.00
116	DOZ	25	0.00
117	Workado	23	0.00
118	Kutenda	22	0.00
119	Sales & Orders	21	0.00
120	emfluence	21	0.00
121	Offerslook	14	0.00
122	Uniqodo	14	0.00
123	Adnegah	14	0.00
124	CrazyCall	13	0.00
125	KickoffLabs	12	0.00
126	SalesCamp	12	0.00
127	PromoPrep	12	0.00
128	Ecanvasser	11	0.00
129	Mothernode CRM	11	0.00
130	Experiture	10	0.00
131	Direct Mail Manager	10	0.00
132	Jooicer	10	0.00
133	Workgroups DaVinci	9	0.00
134	SutiCRM	9	0.00
135	MoonMail	9	0.00
136	JDX suite	9	0.00
137	Mogo CRM	7	0.00
138	ProWorkflow	7	0.00
139	AdCurve	7	0.00
140	AcuityAds	7	0.00
141	ATOMIZED	6	0.00
142	CampaignAlyzer	5	0.00
143	Adobe Context Optional	5	0.00
144	PUBLITRAC	4	0.00
145	GloboMailer	4	0.00
146	Targeto	4	0.00
147	Orangear	4	0.00
148	OfferIt	4	0.00
149	Powermailer	4	0.00
150	WinningWare QuickLaunch	3	0.00
151	Pareto Quantic	3	0.00
152	Kickbooster	3	0.00
153	Scanova	3	0.00
154	TidyMarketer	3	0.00
155	CampaignChain	3	0.00
156	HandStack	3	0.00
157	Dolead	3	0.00
158	Automatur	3	0.00
159	PPCBidTracker	3	0.00
160	Infor Omni-Channel Campaign Management	3	0.00
161	Launchify	3	0.00
162	PostHelpers	2	0.00
163	Pinpointe On-Demand	2	0.00
164	Convincingemail	2	0.00
165	Upcast	2	0.00
166	Business Logic Systems - InTelestage	2	0.00
167	CASA	2	0.00
168	MOOOSE	2	0.00
169	Brightspot Campaigner	2	0.00